77th Sturgis Black Hills Rally

August 4, 2018 - August 13, 2018

Sturgis is the big daddy of all bike rallies, receiving some 500,000 faithful on their pilgrimage to this mecca for motorcyclists. They come from towns near and far and across the globe, accounting for all 50 states and much of the untamed world. In 1938, the rally was kickstarted by local Indian dealer, Pappy Hoel and his wife, Pearl. Back then, Sturgis was a sleepy cowtown on the South Dakota prairie, off the edge of the Black Hills and buried in obscurity. Hoel and a few of his friends decided since there was nothing else better to do, they may as well race each other. Whether it was a handful of bikers just wanting to have some fun or a deliberate act of promotional genius, the great gathering was born. Motorcyclists are always looking for a place to ride and Sturgis, perhaps because of its remoteness and the nearby stunning natural beauty, became holy ground, the Shangri-La of all biker destinations. By the 75th Anniversary rally, some 740,000 true believers poured in, filling every road in and out of town with the great roar and joy of countless motorcycles representing most every year, make and model, and a few two- and three-wheeled contraptions you’ve never imagined.

Enthusiasts ride in for the camaraderie and unabated fun, but there is something more about Sturgis that goes further than its sea of vendors, countless concerts, almost-anything-goes private campgrounds, wooly saloons, international bike shows, factory fleets offering test rides, and scenic rides into the Badlands or to Devil’s Tower and parts unknown. There is a vibe to Sturgis not equalled by any other rally. This is a safe and friendly, all-are-welcome event where attitudes are checked at the state line and everyone just wants to have a good time. Even the cops are alright and have been known to offer a tip or bit of local history. Sturgis is a spectacle made of machines, but enjoyed by men and women from every walk of life.

Choose your rental location below to reserve your bike.

Click here to book your hotel

Locations Renting Motorcycles for 77th Sturgis Black Hills Rally

EagleRider Denver

2360 Lawrence St.,
Denver, Colorado 80205

EagleRider Sturgis

2106 Lazelle St.
Sturgis, South Dakota 57785

EagleRider Los Angeles

11860 S. La Cienega Blvd.,
Hawthorne, California 90250

EagleRider San Francisco

3146 Mission St.,
San Francisco, California 94110

EagleRider Orlando

1150 Jetport Drive
Orlando, Florida 32809

EagleRider Las Vegas

7660 Dean Martin Drive
Las Vegas, Nevada 89139

EagleRider Palm Springs

74-855 Country Club Dr.,
Palm Desert, California 92260

EagleRider San Diego

2400 Kettner Blvd.,
San Diego, California 92101

EagleRider Miami

7871 N.W.15th Street
Miami, Florida 33126

EagleRider Seattle

13809 1st Ave S.
Burien, Washington 98168

EagleRider Fort Lauderdale

1880 S. Federal Hwy
Fort Lauderdale, Florida 33316

EagleRider Portland

16671 SE McLoughlin Blvd.
Milwaukie, Oregon 97267

EagleRider Chicago

9747 Foster Ave
Schiller Park, Illinois 60176

EagleRider Vancouver

8910 Shaughnessy St.
Vancouver, British Columbia V6P 3Y5

EagleRider New Orleans

2830 Canal Street
New Orleans, Louisiana 70119

EagleRider Salt Lake City

2476 W California Ave Suite B
Salt Lake City, Utah 84104

EagleRider Minneapolis

350 17th. Ave. N.
Hopkins, Minnesota 55343

EagleRider Billings

6900 S. Frontage Rd
Billings, Montana 59101

EagleRider Elk River

19600 Evans St. NW
Elk River, Minnesota 55330

EagleRider Grand Junction

2060 East Main Street
Grand Junction, Colorado 81501

EagleRider Jackson Hole

1060 S. Hwy 89
Jackson, Wyoming 83001

EagleRider Albuquerque

12910 Central Ave. SE
Albuquerque, New Mexico 87123

EagleRider Flagstaff

800 W. Route 66
Flagstaff, Arizona 86001

EagleRider San Diego Harley-Davidson

4645 Morena Blvd.
San Diego, California 92117

2 User Reviews ADD REVIEW
Terry Schott August 12, 2017 11:50 am

Got ripped off joined at sturgis last year was told I could use my membership their when I stopped in the guy was rude and there was nothing he would to help me . So I paid for a whole year for nothing

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Thomas Hardy July 3, 2017 04:09 pm

Eagle Riders SD

I couldn't have been more satisfied with the reservation and confirmation. everyone i spoke with was friendly, helpful, knowledgable and answered everything asked. i rented an Indian Chief Vintage. The MC was new and ready to go. I can't say enough about the Indian. Comfortable, nimble good handling, strong brakes, great suspension and a motor with Plenty of torque from idle.
I had a Most Excellent Adventure and my whole experience with Eagle Riders couldn't have been improved.

Jason and Brent at the Sturgis location are the right people to have handling the customers and the store. Excellent staffing, and whomever hired them deserves credit as well.

I had occasion to speak with a rep in LA. CA, Jered. He too is a First class customer representative. He answered all my questions and took care of my requests, quickly and easily.
Jared exceeded my expectations. And, how ofter does That happen ?
Not often enough unfortunately.

Thank You Jared.

Eagle Riders runs a First Class operation and they employ First Class people. I can't say enough about my satisfaction, a better company, better people, or a better motorcycle to rent is difficult to imagine.

Thank You Eagle Riders.

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